Boxing’s transformation from a reputable and time-honored institution to an unsavory sport is reflected in this pairing of vintage displays. Comprised of since-discontinued elements lost to “progress,” these vintage on-site advertising displays include:
1959 Patterson vs. Johansson Poster measuring 30-1/2 x 46”, this original linen-backed poster was displayed at a movie theatre to advertise the showing via Action Thrills of the June 26, 1959 Heavyweight Championship bout between Floyd Patterson and undefeated challenger Ingemar Johansson. Brilliant yellow and red hues wrest the attention of onlookers, who are then drawn to text legends and black-and-white likenesses of the opponents. A “double feature” of sorts, the fight (which was actually held at Yankee Stadium) was shown with the United Artists production of “The Horse Soldiers” starring John Wayne. Displays wonderfully!
1976 Ali vs. Norton Poster measuring 15-1/2 x 25”, this thick Styrofoam board showcases colorful likenesses of the September 28, 1976 Heavyweight Championship opponents. The images are flecked with random color accents (a la LeRoy Neiman) and a printed legend lists fight, price and venue details. This ad promoted the last boxing match, incidentally, to be held at the famed Bronx facility. This one presents nicely with mounting remnants on the reverse from previous display.